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Who we are

Icon’s staff comprises a team based in London Bridge, plus external members located around the UK.

Our aim is to ensure that Icon is the leading voice for conservation in the UK. We are here to help both existing conservation professionals and those just starting the journey develop their careers in conservation.


Sara Crofts


Sara Crofts is responsible for strategic planning and implementation, internal operations and external relations at Icon. She manages a team of 12 and works closely with the Board of Trustees and Board committees. Sara trained as an architect at Edinburgh College of Art, specialising in building conservation and is an SPAB Lethaby Scholar. She is member of the Institute of Historic Building Conservation and a fellow of the Royal Society of Arts. She is a Council Member of Europa Nostra and Chair of Europa Nostra UK.

T: 020 3142 6780

Simon Green

Business Director

Simon Green previously ran a handmade paper mill followed by environmental charity Groundwork Kent & Medway. He was a trustee and company secretary of a heritage steam railway. He was the chair of the Institute of Paper Conservation for five years. Simon has a BSc in Paper Science from the University of Manchester. He joined Icon in 2012 and works three days a week with responsibility for finance, infrastructure, premises and IT. He is also Company Secretary.

T: 020 3142 6784

Susan Bradshaw

Head of Professional Development

Susan Bradshaw is part of Icon’s senior management team. She leads on professional development, reporting to Icon’s Professional Standards and Development Steering Committee. Her main areas of responsibility are PACR accreditation, Icon’s Internship Programme, Continuing Professional Development and advocacy of professional standards in conservation. She also contributes to the management of the Journal. Susan works remotely but visits the office on a regular basis.

T: 01626 834584

Patrick Whife

Training & Development Manager

Patrick Whife is the Training & Development Manager for Icon. Patrick previously worked at a further education college, leading on the development of the apprenticeship delivery. He focused on supporting young people to kickstart their careers in the cultural heritage sector and the creative industries. At Icon, Patrick’s work focuses on PACR accreditation, Icon’s Internship Programme and ongoing Professional Development and training. 

T: 020 3142 6788

Michael Nelles

Head of Membership

Michael Nelles previously worked for six years in the museum sector in Hampshire. He worked at the Old Maritime Museum in Southampton as a Curatorial Assistant after he finished his first degree in History in Canada. That led to a frontline management role at Winchester Museums, and while there he joined the Committee of the Hampshire Field Club and Archaeological Society as Hon Membership Secretary. He is currently studying for a PhD in History.

T: 020 3142 6785

Lucy Farley

Membership Officer

Lucy Farley is the Membership Officer at Icon. She has worked for The Antiques Trade Gazette and The Courtauld Institute of Art as well as volunteering for English Heritage, The National Archives and The Japanese Gallery, Islington. With a keen interest in Japanese art, she is currently studying for an MA in the History of Art and Archaeology of East Asia with Japanese Language at SOAS, University of London. Lucy works Mondays and Wednesdays – Fridays.

T: 020 3142 6786
Icon Journal editor Jonathan Kemp

Jonathan Kemp

Icon Journal Editor

Dr Jonathan Kemp is the editor of the Journal of the Institute of Conservation. Jonathan is a stone conservator with more than 25 years experience. He has been a lecturer at the City & Guilds of London Art School, and a senior conservator at the Victoria and Albert Museum. He is also a practicing new media artist. Please contact Jonathan with any ideas for articles in the Journal. 



Lynette Gill

Icon News Editor

Lynette Gill is Editor of Icon News, which is published every two months and sent to all Icon members along with other friends and sponsors of conservation. Icon News covers conservation stories, news of people and events in the profession and developments in Icon itself. Lynette is a freelance member of the Icon team. She has a degree in conservation. Get in touch with Lynette with ideas for Icon News.


Gina Murphy

Professional Development Officer

Gina works across all professional development activities, with particular responsibility for the administration of the PACR pathway, CPD recall, and mentoring. She has a Masters in Interpretation, Representation and Heritage and has formerly worked in curatorial support and project roles at the National Trust, the British Museum and the Emery Walker Trust, before moving into training and events in her previous position at the Society for the Protection of Ancient Buildings. 

Gina is in the office Monday to Wednesday

T: 020 3176 7195

Cynthia Iñesta

Digital Content Officer

Cynthia is the Digital Content Officer at Icon. After graduating in Journalism from the Universidad Miguel Hernandez in Spain she moved to the UK to work in the B2B and Higher Education sectors as a digital media specialist and web designer. Alongside her career, Cynthia is also a practicing freelance artist and illustrator and it is through her love of art and culture that she is now set on cultivating the voice and presence of conservation online.

Cynthia is in the office on Thursdays and Fridays.

T: 020 3176 7195

Anni Mantyniemi

Policy Advisor

Anni is the Policy Advisor for Icon. She developed her interest in conservation through her BA in Art History at the University of Sussex and her MA in Conservation from UCL. Before joining Icon, Anni worked in research roles at Historic Royal Palaces and the US Embassy. At Icon, Anni works closely with the Chief Executive to enhance Icon’s advocacy capacity and to influence the policies of governments, NGOs and other voluntary and professional bodies.

T: 0203 142 6780

Joey E. Charisi

Events and Administration Officer

With an academic background in Political Sciences and Journalism, Joey E. Charisi has previously worked as a Communications Officer in the commercial sector. After graduating from a MA in International Relations she has been an active volunteer in Red Cross and developed her interest in Arts and Conservation through personal aspirations and her Greek Heritage. Currently she is studying for her PhD in Philosophy.


T: 020 3929 2868